Many of today’s top companies, like Google, Microsoft, Netflix, Amazon, and Spotify, have reputations for consistently delivering great products and value to customers. That doesn’t happen without a structured plan. All top product companies often have clear product frameworks for how they manage and build features and products. Those product management frameworks give teams a playbook to improve build their products to address the needs of the market and customers.
Without product frameworks and a playbook approach, repeating the process that built the last promising product would be difficult.
Think about cooking a delicious soup. If you follow a winning recipe, you will have a good chance of making a delicious soup for your guests. You may even have it memorized or watch the same recipe on Youtube. But if you want to run a restaurant or catering business with various team members, you need that playbook or recipe to keep satisfying the needs of your customers and to operate at scale.